Anonymous Market Research Project for Guitar Gear
Music instrument company is running a market research project in the Los Angeles area regarding guitar amplification. The company is looking for experienced electric guitar players in all genres with experience playing through a variety of different amps, outboard gear, and who have a critical ear for tone. Each player will bring their favorite electric guitar, plug into our board, play through various systems, and be asked a fixed set of questions on tone.
The second part of the test will be to have a hands-on experience with a product to discuss the interface, appearance, fit and finish. Each room and the products will be sanitized following proper COVID safety protocols (after each person).
The session will be approximately 30 - 45 minutes in a COVID-safe, isolated studio with the test host located behind the glass of the control room. Audio and video of each session will be captured for documentary purposes. Participants will be asked to sign an image release, as well as a non-disclosure agreement. The test will take place in Los Angeles with a compensation for the selected participants of 100 U.S. dollars.
Target test dates are March 24th – 26th, 2021 but are subject to change due to COVID restrictions.
Submit an online application for qualification.
Show proof of age that they are over 18 years old.
Comply with Los Angeles COVID protocol.
Sign media and COVID safety releases.
Bring their own guitar for the experience.
All participant information will be kept confidential and not shared or sold.
Once accepted, each participant will be given a specific time slot and must arrive to check in 15 minutes prior to test.
Apply at: MBDresearch.com Or email Info@MBDresearch.com with questions